With the steady rise of mobile search, SEO practitioners these days need to consider how to optimize both their websites and apps for mobile search visibility. Google’s mobile-friendly algorithm update, released in April 2015, gave a boost in mobile search results to pages with good mobile user experiences. Along those lines, Google has sought to
Apple device owners spent more than $20 billion in the App Store in 2015. Apple users broke App Store records by spending more than $1.1 billion on apps and in-app purchases this holiday season. That figure includes money spent during the two week period ending on Jan. 3. New Year’s Day was the biggest day
With apps losing their novelty and e-commerce firms revisiting their mobile web strategies, Google has emerged as the winner retaining its dominance of online ad. Apps as e-commerce companies told anyone who cared to listen, were the future. Many put their money where their mouths were, altogether withdrawing from the mobile web. Now, as apps
Tech giants Apple and Google are the most valuable brands in the world. Apple’s iPhones and other gadgets are gaining attention of smartphone lovers, while Google’s mobile web is making several things easy for users. Today, the main objective of tech giants should be to offer simple and inexpensive Internet to users, but Apple’s focus
US tech Giants are Turning to the news in Their Competition for Mobile Users, Developing new, Faster Ways to Deliver content, the Benefits for Struggling BUT REMAIN Unclear Media Outlets. Mobile "Drives so much traffic" Because many People Start Their Day reading news on a Phone or Tablet. Several new Apps Hope to Capitalize on
It's the marketing slogan that has become a maxim for daily life in the tech age: There's an app for that. Apps – short for application – are downloaded programs that have become a staple of smartphones and tablets, turning what were little more than novel gadgets into photo studios, portable offices, vast libraries and
Mobile apps are taking over — but, really, are you surprised? A new report from Flurry says people are spending more time in mobile apps than watching TV. In 2015, U.S. consumers spent 198 minutes in mobile apps per day compared to 168 minutes watching TV. That time in mobile apps is up from 139
Today, mobile application development technology is evolving at a very shocking pace. However, in a market where quality and performance always come before brand loyalty, creating a fluid user experience (UX) is key to the success of any mobile app development project. User experience is becoming an increasingly crucial feature when it comes to the