--- title: "Mobile Game Apps Earn HK$1.6 Billion at Christmas, Up 8%" locale: "en" language: "en-HK" published: "2020-01-06T16:44:39+08:00" updated: "2026-03-17T23:02:47.988Z" canonical: "https://accordhk.com/blog/mobile-game-apps-earn-hk-1-6-billion-at-christmas-up-8-117" --- # Mobile Game Apps Earn HK$1.6 Billion at Christmas, Up 8% Sensor Tower reports that global consumers spent US$210 million (about HK$1.638 billion) on mobile gaming apps at Christmas 2019, up 8% from US$195 million in the same period of 2018. Mobile games accounted for 76% of total app revenue. ## In brief Global spending on mobile gaming apps at Christmas 2019 was US$210 million (about HK$1.638 billion), up 8% from 2018, and games made up 76% of total app revenue. PUBG Mobile was the most popular game, while Tinder was the top-grossing non-gaming app. Besides celebrating Christmas with parties, many people also spend the holiday playing games. According to the latest [report]() from market research firm Sensor Tower, global consumers spent US$210 million (about HK$1.638 billion) on mobile gaming apps at Christmas 2019, up 8% from US$195 million (about HK$1.521 billion) in the same period of 2018. According to [Sensor Tower]() data, mobile games accounted for 76% of total app revenue at Christmas 2019. Among them, PUBG Mobile, a mobile game under Tencent ([00700]()), was the most popular, with global revenue of US$8.5 million (about HK$66.3 million), a surge of 431% from US$1.6 million in 2018. ### **[Tinder]() Tops the Non-Gaming Category** In addition, consumer spending on non-gaming apps at Christmas 2019 grew 24% to US$67 million (about HK$523 million), up from US$54 million in 2018. On Apple's App Store, entertainment apps sold best, including streaming video services such as Disney+ and Tencent Video, accounting for 24% of non-gaming revenue. On Google Play, social apps were the most popular, accounting for 16% of non-gaming revenue. Overall, across the two major app distribution platforms during Christmas, the top-grossing non-gaming app was the social app [Tinder](), with global revenue of US$2.1 million (about HK$16.38 million). Sensor Tower estimates that global app revenue on the App Store and Google Play at Christmas 2019 exceeded US$277 million (about HK$2.161 billion), up 11.3% from US$249 million at Christmas 2018. Christmas Day alone accounted for 5% of the two platforms' total revenue for December. The report also noted that the App Store far out-earns Google Play. The former accounted for 70% of the two platforms' revenue, with Christmas 2019 revenue of US$193 million, up 16% from the same period in 2018; the latter, Google Play, generated US$84 million, up about 2.7% year on year. Original article: http://bit.ly/35uOKRU ## Frequently asked questions ### How much did consumers spend on mobile gaming apps at Christmas 2019? According to Sensor Tower, global consumers spent US$210 million (about HK$1.638 billion) on mobile gaming apps at Christmas 2019. That was up 8% from US$195 million in the same period of 2018. ### Which mobile game was the most popular at Christmas 2019? Tencent's PUBG Mobile was the most popular, with global revenue of US$8.5 million (about HK$66.3 million). That was a surge of 431% from US$1.6 million in 2018. ### Which non-gaming app earned the most at Christmas 2019? The social app Tinder was the top-grossing non-gaming app across the App Store and Google Play, with global revenue of US$2.1 million (about HK$16.38 million). ### How did the App Store compare with Google Play at Christmas 2019? The App Store far out-earned Google Play, taking 70% of the two platforms' revenue. Its Christmas 2019 revenue was US$193 million, up 16% year on year, while Google Play earned US$84 million, up about 2.7%. ### What share of app revenue came from mobile games? Mobile games accounted for 76% of total app revenue at Christmas 2019, according to Sensor Tower data.