---
title: "Catching Up with iOS: Android Apps Now Have Promo Codes Too!"
locale: "en"
language: "en-HK"
published: "2016-01-18T12:56:35+08:00"
updated: "2026-03-17T23:05:30.658Z"
canonical: "https://accordhk.com/blog/catching-up-with-ios-android-apps-now-have-promo-codes-too-225"
---

# Catching Up with iOS: Android Apps Now Have Promo Codes Too!

Android app developers can now offer promo codes for paid services and virtual currency. Users can redeem them during a game's payment process or in the Google Play Store app, but subscriptions are not yet supported and each app is limited to 500 codes per quarter.

## In brief

Android app developers can now generate and distribute promo codes to selected users. At the time of this January 2016 article, codes supported in-app payments but not subscriptions or redemption through the web store; each app could issue 500 codes per quarter, with no carryover of unused allocations.

Starting now, [Android app developers](<http://app-developer-hongkong.com>) can provide promo codes to selected users. Users who receive a promo code can enter it during the normal payment process in a game instead of paying to obtain [an app](<http://app-development-hongkong.com>)'s paid services, virtual currency, or similar items, or enter the code directly in the [Google Play Store app](<http://hongkongappdeveloper.com>). However, entering promo codes in the web version of the Google Play Store is not yet supported.

Helping developers [promote their apps more quickly](<http://appdeveloperhongkong.com>), promo codes have long been available in the App Store on Apple's iOS platform, but have been absent from the Google Play store in the Android ecosystem. That has finally changed: Android [developers](<http://appdeveloperhk.com>) can now use Google's newly added promo code management feature.

Google announced on its [developer website](<http://appdevelopmenthk.com>) this new feature for [in-app promotions](<http://appcompanyhongkong.com>). [Android app developers](<http://appscompanyhk.com>) can generate new promo codes in the Developer Console and distribute them to selected users through other channels, such as printed cards or email.

The introduction of promo codes means that Google's [app developers](<http://mobiledeveloperhk.com>) can more easily market and promote their apps using these codes.

However, according to 9to5Google, a website that follows Google developments, Google's promo code management feature still has a number of limitations. For example, promo codes can only be used for [in-app payments](<http://appscompanyhk.com>), while [in-app subscription](<http://appscompanyhk.com>)-based [apps](<http://appdeveloperhk.com>) are not yet supported. In addition, each app can issue only 500 promo codes per quarter, and unused allocations cannot be carried over to the next quarter.

http://www.ithome.com.tw/news/103289

## Frequently asked questions

### How can Android app developers create and distribute promo codes?

Developers can generate new promo codes in the Developer Console and distribute them to selected users through channels such as printed cards or email.

### Where can users redeem promo codes?

Users can enter a code during the normal payment process in a game or directly in the Google Play Store app. At the time of the article, redemption through the web version of the Google Play Store was not supported.

### Can promo codes be used for in-app subscriptions?

No. The article states that promo codes support in-app payments, but apps using in-app subscriptions are not yet supported.

### How many promo codes can each app issue?

Each app can issue 500 promo codes per quarter. Unused allocations cannot be carried over to the next quarter.